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DATE:
AUTHOR:
The Araya Team
Property Intelligence Precision Marketing Property List

New Enhancements to Property Intelligence, Precision Marketing, and Property List

DATE:
AUTHOR: The Araya Team

Property Intelligence: Document Book and Document Page numbers are now available under Liens & Events  

  • Improved User Experience & Cost Savings 

    Users can see Document Book and Document Page # in Liens and Events, so that they do not have to download the document image and thus spend a credit 

  • Document Book and Document Page # are available for Mortgage, Tax lien, and Owner Transfer documents 

Precision Marketing: Refinance and HELOC Propensity Scores Now Available on Araya 

We are excited to announce a major addition to our Precision Marketing solution with the integration of newly enhanced Propensity to Refinance and HELOC scores.

  • Every property in Precision Marketing will be scored to provide you with a list of those most likely to transact in the next 6 months. Discover who is likely to refinance or take out a HELOC before your competitors.  

  • By targeting the top 5% of scored properties in Precision Marketing, you are 5.8 times more likely to reach a potential refinancer and over 3.5 times more likely to reach a homeowner poised for a HELOC. This allows you to focus your budget on high-value prospects and proactively engage clients in your portfolio.  

Property List: Unlock New Lead Opportunities with Foreclosure Data!

We've added comprehensive foreclosure data to Property List on Araya. 

  • Find Motivated Sellers Faster: Create highly targeted lead lists by filtering on critical early-stage filings, like Notice of Default and Lis Pendens, to reach homeowners who need to sell now.

  • Identify Deep Equity Opportunities: Pinpoint investment deals by viewing key financial indicators, including the Default amount and Original mortgage amount.

  • Analyze Market Trends with Precision: Conduct in-depth research on distressed real estate cycles and lender activity using data such as Foreclosing lender name, case Status, and Last action date.

Let us know what you think, and stay tuned for more news and updates!

Best regards,
The Araya Team

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